Nov 5, 2024

Its Election Day and so we will do a quick wrap of some of the top line numbers as they are astounding.

But wanted to highlight first an op-ed we wrote and placed in The Daily Signal yesterday, drawing an analogy from the explosion of longform podcast’s impact on this year’s election to the 1960 televised Nixon/Kennedy debate. The big takeaway is the public has gotten used to unfiltered content coming from the social media personalities they follow and have grown to expect that of political candidates as well…so candidates are going to need to learn to do longform content if they want to accelerate their careers.

Click Here

To the numbers:

$2,991,074,197.19 that’s how much has been spent in 65 days, between 9/1 and today by Super PACs as of the sending of this email. I fully expect us to hit $3B by the end of the day as the last expenditures roll in.

$1,210,521,174.54 spent on IE on the Presidency in two months.

$1,029,609,231.77 spent on Senate races since 9/1.

$750,933,521.29 spent on House races.

$401,099,464.90 most spent by a single Super PAC, Future Forward.

Remember, all these numbers are since 9/1 and only Super PAC spending, this is wild.

$254,642,730.43 Most spent on a Senate race, (OH) .

$27,765,096.87 Most spent on a House race (MI-07).

Had to do a quick update today with all the chaos breaking but if you want more detail on the numbers, you can follow our twitter for more regular spending insights, @527tracker or sign up at 527tracker.com.

If you want to see who is spending for or against any of these candidates or where these Super PACs are spending their treasure troves, its all in the platform in real-time at www.527tracker.com. Or just reach out and we are glad to help.

Perspective Strategies is using these insights and unique data sets to run the most effective and engaging advocacy campaigns in the country. Almost every organization would benefit from the assistance of a separate entity reenforcing messaging and outreach. 501(c)3 (c)4, and Super PACs are agile and effective vehicles for creating influential advocacy. If these types of vehicles could give your advocacy a boost, reach out to find out how we do it.

Per usual, as a part of the updates, if you know of others who would like to receive these spending updates, they can now signup at www.getperspective.co/newsletter.